Google's dead angle

Google's dead angle is large and obvious: the company is only about analysis, not synthesis. Google is about taking already created information, and trying to make sense of it.

In fact, the messier the information is created and structured, the better for Google, because it is better than its competitors at making sense of it.

What this means is that Google actually has an economic and systemic disincentive against making information structuring/synthesis/creation work better.